How to Tell if Your Competitors are Running Facebook Ads In Facebook’s quest to become more transparent, they’ve made it easy to see if your competitors are running ads on their channel. Welton Hong shows you how to check and what to look for in today’s video.
Read MoreHome Improvement Affiliate Marketing: Is It Right for You?
More than 81% of U.S. advertisers have affiliate programs or are part of affiliate networks. What do they know that you don’t, and should you invest in this marketing option? What Is Affiliate Marketing? Affiliate marketing occurs when designated individuals or businesses (the affiliates) talk about your product or include links or ads on their own sites or social pages. In return, they get a small percentage of sales if Read More
Read MoreThe 3 Keys to Ranking High in Google Local Search Results
The 3 Keys to Ranking High in Google Local Search Results The hard truth is if you don’t show up in what’s known as the Google local “3-pack” when someone searches for a locally based business, your company will probably not get that call. In today’s video, Welton Hong explains the three key factors to showing up in Google local search.
Read MoreWhat is Your Unique Selling Proposition (USP)?
What is Your Unique Selling Proposition (USP)? Why should families in your community choose YOUR business over a competitor? The key is to clearly communicate your Unique Selling Proposition (USP), which means how you’re DIFFERENT from everyone else. Welton Hong explains more about demonstrating your firm’s differences from competitors in this video.
Read More5 FAQs About Home Improvement SEO
SEO can be a confusing topic, especially for business owners that have client needs to meet, employees to manage, and bottom lines to attend to. It’s hard to keep up with the ever-changing landscape of online marketing. Which is why we’ve put together some foundational SEO FAQs with answers you can count on. 1. What Is SEO? Search engine optimization. It’s the work required to help ensure your home improvement Read More
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