Google Local Search Has a New Look The map on Google local search appeared above the listings before, but now it’s just to the side of them. Welton Hong like this change and has his opinion as to why Google made it. Welton Hong breaks it all down in his latest video.
Read MoreWhy You Want a Few Negative Online Reviews
Why You Want a Few Negative Online Reviews We recently reported that Google My Business officially changed its name to Google Business Profile. Today, we want to make sure you know that Google added two very important guidelines regarding your profile, and they both relate to reviews. The first is that it’s actually GOOD to have a few negative reviews sprinkled in with your positive reviews. Welton Hong explains why Read More
Read MoreDoes LinkedIn Help With Consumer-based Home Improvement Marketing?
Almost 90% of business-to-business marketers use LinkedIn, but as a home improvement business marketing to homeowners, does the social media platform have anything to offer? The answer might be yes. Who Uses LinkedIn? More than a third of adults in the U.S. age 30 to 49 use LinkedIn. Almost 30 percent of people aged 18 to 29 are on the platform. A quarter of the platform’s users are employed in Read More
Read More3 Tips for Using GMB Posts for Your Home Improvement Marketing
Businesses that use Google My Business get an average of 59 actions from their GMB profile every month. That’s close to 60 connections using a free tool. With a little effort on your part, you can maximize those opportunities for your home improvement firm. One way to maximize the value you get from your free Google My Business profile is to regularly post on it. But these aren’t the same Read More
Read MoreWill Automated Listing Services Help Get You Ranked in the 3-Pack?
Will Automated Listing Services Help Get You Ranked in the 3-Pack? We all know how important it is to get ranked in the Google 3-pack. We also know that the three criteria Google evaluates to determine who gets ranked in the 3-pack are your business profile, online reviews, and your citations. A citation is a listing in another directory, such as Yelp, Facebook, Bing, etc. Someone asked Welton Hong recently Read More
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